--- title: Frugal Flyer Case Study description: See how trusted publisher content helped financial brands drive a 285% increase in product approvals through Frugal Flyer and Fintel Connect. Learn more. image: https://resources.fintelconnect.com/hubfs/FrugalFlyer-CaseStudy-Mockup.png --- [Go Back Up](https://resources.fintelconnect.com/frugal-flyer-case-study#top) [![Fintel Connect and Frugal Flyer](https://resources.fintelconnect.com/hs-fs/hubfs/fintel-frugalflyer-colour.png?width=267&height=52&name=fintel-frugalflyer-colour.png "Fintel Connect and Frugal Flyer")](https://www.fintelconnect.com/) Case Study # Frugal Flyer See how Frugal Flyer, a leading publisher turned trusted travel rewards content into a **285% increase in product approvals** with targeted, data-driven strategies. ![Tablet mockup of the Frugal Flyer affiliate marketing case study by Fintel Connect, showing a 285% increase in product approvals through trusted travel rewards content and publisher campaign strategy](https://resources.fintelconnect.com/hs-fs/hubfs/FrugalFlyer-CaseStudy-Mockup.png?width=2000&height=1500&name=FrugalFlyer-CaseStudy-Mockup.png "Tablet mockup of the Frugal Flyer affiliate marketing case study by Fintel Connect, showing a 285% increase in product approvals through trusted travel rewards content and publisher campaign strategy") Unpack how strategic publisher partnerships can help financial brands reach high-intent consumers, improve product visibility, and drive measurable acquisition through trusted content.  ### Get Instant Access to the Case Study 👇 [![Fintel Connect and Coast Capital Savings](https://resources.fintelconnect.com/hubfs/fintel-coastcapital.svg "Fintel Connect and Coast Capital Savings")](https://www.fintelconnect.com/) Frugal Flyer is a leading publisher focused on helping consumers make smarter decisions around travel rewards, loyalty programs, credit cards, and personal finance. With a highly engaged audience actively researching financial products and rewards strategies, Frugal Flyer gives financial brands access to consumers who are already in a decision-making mindset. For banks, credit unions, and financial institutions, this type of publisher partnership offers more than exposure. It creates a measurable acquisition opportunity with an audience that values education, product comparison, and trusted recommendations. ### The Challenge Frugal Flyer had a highly engaged audience of consumers researching travel rewards, credit cards, and personal finance products, but scaling partnerships with financial brands required the right infrastructure, relationships, and content compliance support. They turned to Fintel Connect to expand strategic publisher opportunities for financial brands looking to reach high-intent consumers through a trusted, performance-based channel. #### "Fintel Connect doesn't just connect us with financial institutions, they help us build real partnerships. That support has been instrumental in our growth, and it shows in the results." **Josh Bandura and Reed Sutton** Frugal Flyer ### The Results? **285% increase** in product approvals across all financial institutions in 2023-2024 Frugal Flyer gave financial brands a **measurable, performance-based way** to reach consumers beyond traditional channels **74% increase in credit card approvals** through a targeted rebate offer **20% increase** in product approvals from 2024-2025 across all financial institutions ## Why Download This Case Study? ![Chart with line graph trending upwards](https://resources.fintelconnect.com/hubfs/chart-1.svg "Chart with line graph trending upwards") See how Frugal Flyer drove triple-digit year-over-year growth in credit card approvals across participating financial institutions. ![Handshake](https://resources.fintelconnect.com/hubfs/partnerships.svg "Handshake") Learn how publisher partnerships can help banks, credit unions, and financial institutions reduce reliance on high-cost channels while expanding into trusted content environments. ![Sparkles](https://resources.fintelconnect.com/hubfs/sparkles.svg "Sparkles") Uncover how publisher partnerships can become a strategic acquisition partner by combining editorial trust, organic visibility, rewards education, content optimization, and incentive-led campaigns.  **[Get the full case study!](https://resources.fintelconnect.com/frugal-flyer-case-study#form)** ## Hear from our partners "The Fintel Connect team provides a top-notch customer experience and are highly responsive. Most importantly, they deliver on what they promise. Their professionalism and reliability make them a valuable partner in our marketing efforts." ![bruce-face](https://resources.fintelconnect.com/hs-fs/hubfs/bruce-face.png?width=200&height=200&name=bruce-face.png) **Bruce Gemmill** Chief Marketing Officer, FVC Bank "As a publisher Finder.com is always looking for access to the biggest brands to promote on our site. With the team at Fintel, we’re able to access those partnerships as well as the support and analytics needed to scale our performance." ![Cameron Millband, Performance Director - Loyalty and Retention at Finder](https://resources.fintelconnect.com/hs-fs/hubfs/cameron.webp?width=200&height=200&name=cameron.webp) **Cameron Millband** Performance Director - Loyalty and Retention, Finder "Fintel Connect provides white glove service to publishers and brands which is combined with their best-in-class modern affiliate dashboard for reporting, accounting, and seamlessly tracking conversions." ![stephen-face](https://resources.fintelconnect.com/hs-fs/hubfs/stephen-face.png?width=200&height=200&name=stephen-face.png) **Stephen Wyman** Founder and Co-CEO, Weymedia ### Financial brands scaling growth through affiliates - ![FVC Bank](https://resources.fintelconnect.com/hs-fs/hubfs/fvc-bank-logo-black.png?width=911&height=240&name=fvc-bank-logo-black.png) - ![Wester Alliance Bank](https://resources.fintelconnect.com/hs-fs/hubfs/western-alliance-logo-black.png?width=800&height=116&name=western-alliance-logo-black.png) - ![CIBC](https://resources.fintelconnect.com/hs-fs/hubfs/cibc-logo-black.png?width=700&height=180&name=cibc-logo-black.png) - ![Grasshopper Bank](https://resources.fintelconnect.com/hs-fs/hubfs/grasshopper-black.png?width=343&height=64&name=grasshopper-black.png) - ![Believe Savings Bank](https://resources.fintelconnect.com/hs-fs/hubfs/believe-savings-logo-black.png?width=1200&height=200&name=believe-savings-logo-black.png) ### The only affiliate platform and agency exclusively for financial services ### Trusted as the Go-To Platform in Our Category - ![Users Love Us - G2 2026 Badge](https://resources.fintelconnect.com/hs-fs/hubfs/users-love-us.png?width=860&height=1000&name=users-love-us.png) - ![Easiest To Do Business With - G2 2025](https://resources.fintelconnect.com/hs-fs/hubfs/Badge02.png?width=378&height=435&name=Badge02.png) - ![High Performer - G2 2025](https://resources.fintelconnect.com/hs-fs/hubfs/Badge01.png?width=378&height=435&name=Badge01.png) - ![Momentum Leader - G2 2025](https://resources.fintelconnect.com/hs-fs/hubfs/Badge04.png?width=378&height=435&name=Badge04.png) [Get the full case study!](https://resources.fintelconnect.com/frugal-flyer-case-study#form) © 2026 Fintel Connect | All Rights Reserved --- ♥ Made with Care by HubSpot Experts - ©Lynton. 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