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[Be the first in line to download a report over 26 pages of never released insights, trends, and tactics from the top affiliates in North America.]

REPORT

Is Your Affiliate Marketing Strategy Costing You More Than It Should?

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2026 Financial Affiliate CPA Benchmarks

What’s Driving CPA Changes Across Financial Products?
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Discover what factors influence CPAs and where marketplace rates are currently sitting across financial products, channels, and payout models.

Instant Access to your CPA Cheatsheet 👇

What Will You Learn?

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Compare your acquisition costs against industry trends and benchmarks
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Identify areas of opportunity to optimize spend across channels
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Refine payout modeling to win deals with top affiliate partners
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Adapt to market trends influencing acquisition costs in 2025
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What’s Driving CPA Changes Across Financial Products?

This year’s benchmarks reflect changing market dynamics, evolving consumer behavior, and how brands and affiliates are adapting to AI-driven discovery and new traffic patterns.

Updated from our 2025 Cost Per Acquisition Benchmarking Guide for Financial Services, this snapshot shows where costs are rising, stabilizing, and why.

What you'll get

  • Key CPA trends and drivers across North America
  • How AI-driven discovery is impacting CPA 
  • Most common CPA qualifiers and influencing factors

 

Hear From Our Partners

"The Fintel Connect team provides a top-notch customer experience and are highly responsive. Most importantly, they deliver on what they promise. Their professionalism and reliability make them a valuable partner in our marketing efforts."

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Bruce Gemmill
Chief Marketing Officer, FVC Bank

"We saw our conversions through affiliate marketing increase MoM by 68% and 95% in the two months following the launch. The team at Fintel acts as an extension of our marketing team, providing creative solutions and a consultative approach."

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Micah Davis
Chief Marketing Officer, Live Oak Bank

"Fintel Connect provides white glove service to publishers and brands which is combined with their best in class modern affiliate dashboard for reporting, accounting, and seamlessly tracking conversions."

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Stephen Wyman
Founder and Co-CEO, Weymedia

These brands trust Fintel Connect

  • FVC Bank
  • Live Oak Bank
  • Wester Alliance Bank
  • CIBC
  • Believe Savings Bank

Trusted as the Go-To Platform in Our Category

Trusted as the Go-To Platform in Our Category

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